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Episode #

005

Define Your Message, Pick Color Scheme and Fonts, Create Logo


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Show Notes

If you run a business, or want to run a business, welcome to The Business Project Podcast!
In this episode we cover:

DEFINE YOUR MESSAGE:

  • How do you want people to feel about your business (colors, fonts, smells, furniture style, music, lighting)
  • Slogan – come up with a good slogan
  • Your customers in mind and not yourself

COLOR SCHEME:

  • 3 colors at most
  • 2 fonts
  • Consistent
  • Create a branding guide (define a branding guide)

LOGO:

  • You get what you pay for
  • The most important branding tool that you have
  • Want quality files (.png, .pdf, .svg, .jpg)
  • Needs to be versatile for print, clothing and online

Helpful resources mentioned in this video:

VIDEOS FOR GROWTH AS A BUSINESS OWNER
https://thebusinessproject.com/rooted-in-business/

5 THINGS YOU CAN DO TO GET CUSTOMERS FOR $0
https://thebusinessproject.com/5-marketing-tips-for-0/

CFD Services Inc – Consulting, Bookkeeping, Payroll, Taxes
https://www.cfdservicesinc.com

Join us every Thursday for a new episode!

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5 Marketing tips for $0!

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